Finally, Phillip Morris is fessing up about its light cigarettes. The company says it is including printed inserts in about million packs of cigarettes sold between now and the end of the year. The inserts warn that smoking called 'low-yield' cigarettes has not been proven any safer than smoking regular cigarettes and, that the 'light' cigarettes do not make quitting smoking any easier.
The warnings come about a year after the National Cancer Institute issued a report saying people who smoke light or low tar cigarettes tend to smoke more and inhale more deeply to get the same dosage of nicotine and tar. The report also said that the myth of a 'safer cigarette' actually deters potential quitters and lures new smokers into lighting up, but now those light cigarettes come with a heavy warning.