Big race is tomorrow, whole town pink today - KCBD NewsChannel 11 Lubbock

10/1/10

Big race is tomorrow, whole town pink today

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By Christie Post - email

From News Release, Edited By Phillip Casteel | email

Lubbock, TX (KCBD) – Born in a promise between two sisters, Nancy Brinker to her sister, Susan G. Komen, who died from breast cancer at the age of 36, vowed to end breast cancer forever and created Susan G. Komen for the Cure.

The 16th annual race for the cure starts tomorrow at the civic center and it's not too late to register and support the cause to find a cure for breast cancer.

The Susan G. Komen Lubbock affiliate has raised more than 3.7 million dollars since it started.

For every dollar a person gives to Komen Lubbock, 75 cents stays right here on the south plains to fund breast cancer education with the remaining quarter going to breast cancer research. It's a journey some have had to take, a journey of strength and courage. The reality is one woman is diagnosed with breast cancer every three minutes in the united states.

"Out of my family we have a personal experience, my mother passed away 19 years ago when I was a tech student," said Race for the Cure Co-Chair, Cindy Best.

It takes a year to plan the annual race for the cure to bring the community together and wear the color pink, a symbol to fight for a cure.

"Now we actually excited it's here and everyone's breaking out their pink, and promoting to find a cure," said Best.

Throughout October you can see the support in the Hub City, pink everywhere. You'll find billboards, newspapers and even students participating for the cause.

"Red Raider Outfitters is proud to partner with Susan G. Komen for a cause. And these shirts are just another way to not give back to Susan G. Komen, but Susan G. Komen of Lubbock," said Red Raider Outfitters spokesperson, Alexis Arnold.

And Its not just around town you'll see the color pink, now Susan G. Komen has taken to the skies.

"American Eagle has brought in six aircrafts into our maintenance facility and we've actually decorated with pink ribbons for the breast cancer cause. American Airlines has two and we're very proud, we actually fly those year around," said American Eagle Spokesperson, Justin Nourse.

American Eagle said they plan to raise one million dollars for breast cancer research this year

Pink is no longer just a color, it's a phenomenon and support system.

"The community is rallying together to try and find a cure for this. If we find a cure for breast cancer, I think we will find a cure for all cancers," said Best.

Since launching the breast cancer movement 25 years ago, Komen has played a critical role in every major advance in the fight against breast cancer – transforming how the world talks about and treats this devastating disease and helping to turn millions of breast cancer patients into breast cancer survivors.

The history of the Komen Lubbock Area Affiliate is rich with many dedicated and passionate breast cancer survivors, volunteers and advocates who donate their time, energy and knowledge to the mission of eradicating breast cancer as a life-threatening disease.

The Affiliate was established in 1995 with a small group of survivors and activists committed to spreading the life-saving message of early detection and to supporting breast cancer screening and diagnostic programs in West Texas. Today, Komen Lubbock area has more than 600 volunteers committed to saving lives, empowering people, ensuring quality care for all and energizing science to find the cures. The Affiliate has grown since it started more than 15 years ago. To date, the Lubbock Area Affiliate has raised more than $3 million to help fight this disease.

Up to 75 percent of the net income from the Komen Lubbock Race for the Cure® and other fundraising activities remain in the community to fund breast cancer education and screening programs in 16 county areas. Komen for the Cure - Lubbock Affiliate sends a minimum of 25 percent of the net income to support The Komen for the Cure National Award and Research Grant Program.

There is no known cure for breast cancer, but with the effort of men and women everywhere, and support in the community, The Susan G. Komen foundation will pave the way for a cure.

The Komen Lubbock Area Affiliates are hosting a walk October 2, 2010. The Lubbock Affiliates would like to invite all to go to the Lubbock Memorial Civic Center at 8:00 a.m. and walk for the cure.

©2010 KCBD NewsChannel 11. All rights reserved.

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