Sandwiched between Black Friday and Cyber Monday is Small Business Saturday. It was started in 2010 as a day for everyone to support the small businesses that invigorate the local economy and keep communities thriving.
Last year, over 100 million people came out nationwide to shop at independently-owned small businesses. Now, in its third year, local stores are hoping Small Business Saturday will be even bigger.
"We have seen an increase from last year and I hope that continues on through the holidays and Christmas," said Ed Fowler.
Ed is the co-owner of Gourmet Pantry in the Kingsgate Shopping Center. He says since Small Business Saturday started, his business has seen a boost in sales.
"I think we're pushing over 20 percent right now - which is really good - so I'm real proud of that," Ed said.
He says the kitchen and baking accessories have been flying off the shelves, as well as seasonal decorations, but he is especially proud of new custom-made steak knives.
"It's the first time Wüsthof has ever done this personalization," he said. "People like to come to small businesses because they get product knowledge and customer service which they can't get at the big corporations. It makes spending their dollar a lot more beneficial to them."
Ed says people should always think local first, because if small businesses in Lubbock are doing well, then the community as a whole will also do well.
"We spend a lot of time and effort and we have some really wonderful employees. We also do a lot of contributions to the local community and charities and other events - both through money and through people working at different events," he said. "It keeps the money you spend in the local economy and helps you keep people hired and our unemployment level low."
Evett Hernandez is the owner of Bybee's on Indiana, just north of the South Loop. She had a great start to the day and believes that Small Business Saturday is to thank.
"I actually had ladies waiting out the door when I got here this morning, so it's a constant flow today," Hernandez said. "It's very important to shop small business Saturday because all that money that's brought into small businesses supports our local community and supports small businesses like Bybee's.
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