Zac Moore is the General Manager of Buffalo Wild Wings here in Lubbock. He says there is one word that sums up how to prepare for a big day like Super Bowl Sunday: Carefully.
Zac says it takes two things to do it right: Enough fresh wings and proper staff.
Moore says they doubled up on staff Sunday because he was expecting 400 to 500 customers.
"You're looking at about a 25 percent increase with sales. So we're staffed probably double time kitchen and up front - same thing with cashiers," he said.
But bars were not the only place in town having an action-packed day. Supermarkets saw big sales as well.
Cassandra Canteini is the Food Service Assistant Manager at Market Street. She says Super Bowl Sunday is one of the busiest days of the year for them.
"We're making double or triple compared to what we normally make on several of the big items like spinach dip, seven layer dip, and guacamole," she said.
"We've had people packaging nonstop, doing chips nonstop. It's hard to keep the counters full. We've just been out here restocking, restocking, restocking," Canteini said.
So whether you bleed red and gold, purple and black, or red and black, football fans in Lubbock had a fantastic time watching Super Bowl XLVII and seem eager for next football season to begin.
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