Consider This...Becoming the story isn't always a bad thing - KCBD NewsChannel 11 Lubbock

Consider This...Becoming the story isn't always a bad thing

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It's the job of our news department to investigate and report stories. but every now and then, while in that process, we become a part of the story.

That's exactly what happened last week when a KCBD crew was investigating a string of front porch package thefts. Based on the video and information from some of the victims, we sent a crew into the neighborhood to check it out.

Our crew ended up locating the suspect and guiding police to ultimately arrest someone who had been doing this for months.

Consider this:

I appreciate the relationship our news department has with local police. The fact that they accepted our help, took our information, acted on it, and then made an arrest, has brought a feeling of relief to that neighborhood.

So whether it's covering severe weather, alerting folks to dangerous crime trends, holding officials accountable, or even becoming part of the story, our commitment is building partnerships to make this community a better place to live.

We want to know what you think. Voice your opinion by commenting below, by e-mailing us at or by writing us at:

KCBD-TV Attn: Consider This
5600 Avenue A
Lubbock, TX 79404

'Consider This' is a commentary by KCBD Vice-President and General Manager Dan Jackson.

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