Consider This...Watson embodied Lubbock spirit - KCBD NewsChannel 11 Lubbock

Consider This...Watson embodied Lubbock spirit

Lubbock lost a true community leader this week. Long-time broadcaster, public figure and philanthropist Skip Watson died Wednesday at the age of 68.

Skip served as news director right here at KCBD from 1980 to 1993. but perhaps you would best recognize Skip as the face of the U-Can Share Food Drive.

In 1983, as news director at KCBD, Skip partnered with the South Plains Food Bank to create the U-Can Share Food Drive. It started with Skip sitting in the back of a pickup asking for cans of food on KCBD's newscast.

It has now grown into one of the biggest community philanthropic events in West Texas. since 1983, the food bank has collected over 10 million pounds of food.

After leaving KCBD, Skip went to work at the Lubbock Independent School District and continued to carry the food bank flag. He used the food drive to create a competition among Lubbock schools. That idea took everything to a new level for the food drive. That's a lot of meals for hungry families that otherwise might have gone without.

Consider this:

What impressed me most about Skip is that he used whatever position he was in and whatever status he had to benefit the less fortunate. We all get caught up in our daily deadlines and the pressure of pleasing employers or employees and we forget about the people who really do need our help. Skip had the tenacity to get it all done. and get it done right.

So from your family here at KCBD, thanks for being an example to us all. Your legacy will not soon be forgotten.

We want to know what you think. Voice your opinion by commenting below, by e-mailing us at or by writing us at:

KCBD-TV Attn: Consider This
5600 Avenue A
Lubbock, TX 79404

'Consider This' is a commentary by KCBD Vice-President and General Manager Dan Jackson.

Copyright 2013 KCBD. All rights reserved.

Powered by Frankly