"Keep It Straight" A Message From Daron Norwood - KCBD NewsChannel 11 Lubbock


"Keep It Straight" A Message From Daron Norwood

You may know Tahoka's very own Daron Norwood from his country singing carrer. He had billboard topping songs like, "If It Wasn't for Her" and "Cowboys Don't Cry." But after a hard run with drugs and alcohol, Norwood turned his life around. He's now traveling the U.S., encouraging students to live a clean life by spreading his message, "Keep It Striaght."

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"Everybody thought I had it made, I crashed and burned to drugs and alcohol. That's when "Keep It Straight" came along. I try to relate to kids right were they're at. The mission statement of "Keep It Straight" is: change one heart, save one life and it's worth it. From 1997 to 2005 it just evolved into being more of not just a show but something with passion something that goes straight to their heart," said Daron Norwood.

"It works because the kids know he's real and they can relate to him. They like for him to go in and pick on their favorite teacher, or football coach, or get the principle up and make him dance. That's fun for them. That kind of opens them up, and it makes them think this might not be so bad, so lets listen to what he has to say. We have had fun for the first 30 minutes now lets talk for 30. And it works," Kim Norwood said.

For churches or high schools interested in brining "Keep It Straight" to your organization, ( click here).

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