Look no further than the now-empty fields for the power of cotton in Lubbock. South Plains farmers produced a record 5.6 million bales of cotton in 2005.
Plains Cotton Grower's Vice President of Operations, Roger Haldenby tells us the lack of rain was actually beneficial. "That gave us a tremendous boost to our harvesting capability, the quality of cotton that we're seeing from 2005 is just better than we've ever seen it before," said Haldenby.
But now, Haldenby tells us farmers need rain between now and may to start planting.