Pay It Forward: Lubbock youth basketball coaches nominated for program

On this week’s Pay it Forward, a few coaches with “Wreck Em U” basketball program was nominated to help with facility costs and more.

  Missing Moms presents Jennie Lusko at 4th Annual event

Calls for entries for Lubbock Music NOW 2021 now open

The Price is Right Live adds 2nd show at The Buddy Holly Hall

  Pay It Forward: Surprising hard worker at Lubbock restaurant

Smith South Plains expands to Plainview, changes name

The Buddy Holly Center announces 2021 Summer Showcase Concert Series Line-up

Continued Coverage

Multi-billion dollar gasoline manufacturing facility coming to Ector County

KidsFish at Maxey Park set for Saturday

  Pay It Forward: Texas Tech 30-year employee nominated

Dwight Yoakam to perform at the Buddy Holly Hall in October

  Pay it Forward: Combs family helps bring domestic violence awareness to Lubbock area

  KCBD Carpet Tech Cares

  ABC Pro Rodeo back in saddle with new location, additional events starting Saturday

After canceling last year for the first time since World War II, the ABC Pro Rodeo is back for 2021.

  Pay it Forward: Surprising a Seminole middle school coach

This week, WesTex Federal Credit Union went to Seminole Middle School to surprise a coach.

Frenship ISD offering free curbside meals to any child 18 and younger

Families can pick up the curbside meals on Monday, March 15, from 11:45 a.m. to 1 p.m.

  32nd Annual Mayors’ Beans & Cornbread drive-thru event scheduled for Friday

Hospice of Lubbock’s largest fundraiser returns with a drive-thru event to celebrate its 32nd year from 11 a.m. to 1:30 p.m. on Friday, March 5.

  Pay It Forward: Lubbock ISD teacher nominated after ‘hard’ year on family

TTU Office of International Affairs hosts 6th annual Ambassador’s Forum

  Pay It Forward: Giving back to a Lubbock ISD teacher

  Pay It Forward: Helping mother, daughter in Wolfforth

  Pay it Forward: Surprising teacher at Lubbock ISD

  Pay It Forward: Lubbock ISD’s Harwell program supplies students with winter gear

Lubbock Youth Softball announces 50th anniversary season

LYS is a non-profit organization.

The United Family hosts second job fair/hiring event for Buddy Holly Hall & new restaurant Rave On

United Food & Beverage Services will host a second hiring event and job fair for food service positions at the new Buddy Holly Hall as well as its new restaurant “Rave On.”

  Pay It Forward: Lubbock family nominates man who helped them during holidays

This week, WesTex Federal Credit Union surprised a Lubbock veteran who helps others daily and was nominated for his kindness to a Lubbock family during the holidays.

  Pay it Forward: Lubbock woman nominates her father-in-law

this week, WesTex Federal Credit Union selected one family in Lubbock after reading the Pay It Forward Nomination. Abby Russell nominated her father in law, Jaime for this week’s Pay It Forward.

Best Of The West 2021 Winners

It takes hard work to become the best. These are the businesses you chose as Best of the West 2021

  Pay It Forward: Alamo Barbershop in Lubbock

WesTex Federal Credit Union stopped by alamo barber salon after the owner was nominated for this week’s pay it forward. Heather Gentry nominated her family barber, Pete Brewer who is the owner of Alamo Barbershop, for this week’s nomination.

Levelland to hold Kicker AMA Arenacross Jan. 15 & 16, 2021

Kicker AMA Arenacross is an off-road motorcycle racing competition occurring in top arenas across the county, featuring the nation’s most elite racers.

KCBD Keeping It Clean

Carpet Tech is Keeping It Clean! Come back soon for more details.

  Pay it Forward: Helping one Lubbock family before Christmas

This week, WesTex Federal Credit Union surprised one Lubbock family right before Christmas.Lorrie Smith was nominated for this week’s pay it forward by her friend Denise Guillory.

  Pay it Forward: Morris Safe house in Lubbock

This week, WesTex Federal Credit Union stopped by the Morris Safe House in Lubbock to pay it forward to the nonprofit that has helped tens of thousands of our four-legged dog friends find their fur-ever home.

Lubbock Chamber and City of Lubbock announce a Christmas Car Parade

The Lubbock Chamber of Commerce and the City of Lubbock announced a “Drive of Good Cheer” Christmas Car Parade to be held on Fri., Dec. 18 at 6 p.m.

Funeral arrangements announced for State District Judge Ruben G. Reyes; candlelight vigil on Thursday

Funeral arrangements have been announced for Honorable Ruben G. Reyes.

South Plains Food Bank needs help building Christmas boxes for hungry friends and neighbors

This Saturday from 9 a.m. - 12 p.m., the South Plains Food Bank needs your help.

  Exhibit featuring Lubbock Boot Makers opens at the Museum of Texas Tech University

The Museum of Texas Tech University opened their newest exhibition, Lubbock Boot Makers: Innovation and Artistry on December 3, 2020 and will be open through the end of January 2021.

  Pay It Forward: 3 teaching assistants at Lubbock ISD school nominated for hard work

WesTex Federal Credit Union stopped by Lubbock ISD’s Rush Elementary to surprise three teaching assistants for all their hard work this year.

42nd Annual Candlelight at the Ranch to air on PBS Channel at 7 p.m. Saturday, Dec. 12

This year everyone can watch the hour-long televised event in the warmth of their own homes at 7 p.m. Saturday, Dec. 12 on PBS station KTTZ-TV.

  Pay it Forward: Helping a Lubbock Veteran’s widow with home repairs

This week, WesTex Federal Credit Union surprises a Lubbock Veterans widow. Josefina Nash was nominated for this week’s Pay It Forward by her friend, Linda. “I nominated her because she's a very hard worker,” said Linda, “she does really good as far as helping others as well.

Pay It Forward: Surprising shoppers with a holiday turkey and ham

This week, WesTex Federal Credit Union stopped by Market Street at 50th Street and Indiana Avenue to surprise unsuspecting Thanksgiving shoppers.

Junior League of Lubbock Holiday Movie Magic Event, Sunday night at Stars & Stripes Drive-In

Save the date for Holiday Movie Magic on Sunday, November 22, 2020, at the Stars and Stripes Drive-In Theatre located at 5101 Clovis Hwy.

2nd Annual Turkey Giveaway at Rocc Solid Fitness Nov. 21

Rocc Solid Fitness will be giving away over 1,000 turkeys this year at their 2nd Annual Turkey Giveaway.

  Pay It Forward: Helping a Lubbock baker after Pandemic impacts business

On this week’s Pay It Forward, WesTex Federal Credit Union surprises a Lubbock baker, and small business owner, who was nominated after falling on hard times due to the pandemic.Melissa Clark is the owner of ‘Plain Jane’s’, formally known as 'Nana’s Kitchen.

Lubbock Municipal Museums announces participation in Toys for Tots annual toy drive

The Buddy Holly Center and Silent Wings Museum are proud to announce their participation in the United States Marine Corps Reserve Toys for Tots toy drive this holiday season.

City of Lubbock Abandoned Car Auction, November 14

Approximately 188 Vehicles will be sold at Lubbock Wrecker Service located at 3209 Slaton Hwy. for the City of Lubbock Abandoned Car Auction.

  Flatland Dance Theater presents Hometown Nov.13-20

Flatlands Dance Theatre’s 11th season premiere of Hometown invites audiences to experience through the arts what makes our Lubbock community and our South Plains region so special.

H-E-B, South Plains Food Bank distribute more than 9,600 holiday meals

H-E-B is celebrating the holiday season in Lubbock by distributing more than 9,600 holiday meals as part of its annual H-E-B Feast of Sharing celebration.

Halloween drive-thru event to be held in East Lubbock

Home Ministries, a non-profit organization in East Lubbock, will be holding a drive-thru Halloween event Saturday, Oct. 31, at 11 a.m.

Texas Tech to host 73rd Annual Rodeo at Cook’s Garage

Beginning October 23th at 6 p.m. the Texas Tech Rodeo Association will host it’s 73rd Annual Rodeo October 29-31.

Texas Tech Dia de los Muertos event cancelled over COVID-19 concerns

Officials with the Texas Tech International Cultural Center has decided given the current COVID-19 challenges facing Lubbock, and the decision by the City of Lubbock to not approve outdoor gatherings of more than 10 people, to cancel this year’s Dia de Los Muertos celebration scheduled for Friday, O

  Pay It Forward: Lubbock’s Little Blue Trailer

This week, WesTex Federal Credit Union stops by the ‘Little Blue Trailer’ food truck to Pay It Forward to the man who is continuing to help others during the pandemic. For almost eight months, The Little Blue Trailer has been helping others, by offering ‘pay what you can.’

  Cook’s Garage hosts MAGA Meet Up with the McCloskeys on Friday

Cook’s Garage is hosting a meet and greet with the McCloskey couple who pointed guns at protesters in St. Louis on Friday, Oct. 23, 2020.

  Pay it Forward: Helping a Lubbock man diagnosed with stage IV cancer in several areas of body

This week, WesTex Federal Credit Union stopped by one Lubbock couple’s home to pay it forward. Andy and Crystal Hunt were nominated for this week’s pay it forward by their friend, Betty Tracy. Tracy said Andy was recently diagnosed with stage IV cancer in several areas of his body at just 31...

Texas Tech unveils renovations to historic Dairy Barn

For almost 100 years, the Dairy Barn on the campus of Texas Tech University has stood as a symbol to the early days of the university and the persevering spirit embodied in all Red Raiders.

  WATCH: The Wienermobile is in Lubbock

As part of the annual “coast-to-coast wienie roast,” and the missions to drive miles of smiles across, the iconic Oscar Mayer Wienermobile will be cruising the hot dog highways of Lubbock until Sunday, October 18.

  Pay It Forward: Helping Idalou’s youth flag football league

On this week’s pay it forward, WesTex Federal Credit Union visited Idalou to pay it forward to a program helping grade-school students in Idalou and students in surrounding schools.

Live fire training scheduled for October 14-15

Live fire training is scheduled at the Lubbock Preston Smith International Airport - Aircraft Rescue Firefighter Training Facility (ARFF) for the following dates and times:

Coffey, Jesus + Country Music event on October 11

Pastors Eddie and Pat Trice along with the South Plains Church family would like to welcome back Coffey Anderson to South Plains Church for an eventful day of Coffey, Jesus, & Country Music on October 11.

  Pay it Forward: home health nurse called ‘lifeline’ to loved one during pandemic

On this week’s Pay It Forward, WesTex Federal Credit Union surprised a Lubbock home health nurse for her kindness. With the coronavirus pandemic still impacting the way we communicate with loved ones in nursing and rehab facilities, Shay Troutman says she nominated Sharah Lucero for being her family

  ACLU says dress codes at several West Texas schools are discriminatory

The American Civil Liberties Union sent letters to nearly 500 school districts, asking them to revise dress code policies that discriminate based on sex and race, including Idalou, Shallowater, Levelland and Frenship ISD.

  Pay It Forward: Helping Levelland high school student collect food,snacks for fellow students

This week, WesTex Federal Credit Union stopped by Levelland high school to pay it forward to a student helping fellow students. Junior Riley Siders is collecting food and snacks for the school’s program called Bill’s Backpacks.

  Pay it Forward: Helping Lubbock’s adult protective services’ silver star room

This week WesTex federal credit union stops by another nonprofit in Lubbock that is helping our elderly community. Vicki Love, President & CEO For WesTex Federal Credit Union stopped by Lubbock’s Adult Protective Services' Silver Star Room after hearing they needed supplies.

The Garden & Arts Center 50th annual Fall Arts & Crafts Festival

The 50th Annual Fall Arts & Crafts Festival will take place Saturday, September 12, 2020, from 9:00 a.m. – 5:00 p.m. on the front lawn of the Garden & Arts Center.

  Pay It Forward: WesTex gives back to Lubbock charity helping senior citizens, elderly

This week, WesTex Federal Credit Union decided to Pay It Forward to a local charity helping care for senior citizens and the elderly. Vicki Love, President & CEO For WesTex, decided to pay it forward to a charity in Lubbock

Prosperity Bank remembers 9/11 with 18th annual American Tribute Flag Field

Prosperity Bank, the City of Lubbock and Lubbock ISD are partnering for the 18th Annual American Tribute Flag Field.

Live fire training scheduled to start Sept. 8

Live fire training is scheduled at the Lubbock Preston Smith International Airport - Aircraft Rescue Firefighter Training Facility (ARFF) for the following dates and times:

  Lubbock ISD reports 42 cases since start of school, Rollo ‘extremely proud’ of students and teachers

It’s been three weeks since school started for Lubbock ISD and Superintendent Dr. Kathy Rollo says she is pleased that cases in the district are from outside exposure, saying there is no evidence of community spread.

  Pay It Forward: Giving back to Lubbock-Cooper East Elementary’s lead custodian

on this week’s Pay It Forward, WesTex Federal Credit Union stopped by Lubbock-Cooper East Elementary to give back to the lead custodian, Anita Lopez.

Patrick Mahomes celebrates birthday by giving to South Plains Food Bank, others

Former Texas Tech star quarterback, now Super Bowl LIV MVP, Patrick Mahomes will celebrate his 25th birthday this year virtually on Wednesday, September 17 at 7:30 p.m. CDT.

The United Family celebrates National Teddy Bear Day with fundraiser for children’s hospitals

In honor of National Teddy Bear Day, the United Family will be doing a fundraiser for children’s hospitals across the communities they serve.

Brownfield ISD confirms first case of COVID-19 with student

Brownfield ISD has announced the first case of COVID-19 has been confirmed.

  Pay It Forward: surprising a Frenship ISD’s Oakridge elementary school secretary

This week WesTex Federal Credit Union stopped by Oakridge Elementary School in Frenship ISD to surprise a secretary the staff says is the backbone of the school. Tami Carollo was nominated for this week’s pay it forward by her co-worker, Michelle Buck.

  2nd annual RX Take Back Day August 27

Lubbock Spine Institute, Lubbock Surgery Center and the Lubbock Police Department are hosting the 2nd Annual Pill Take Back day on Thursday, August 27, from 3:30 p.m. - 5:30 p.m.

Tri-State Rodeo Junior High and High School Finals visits Levelland

Levelland will host the Tri-State Junior High and High School Rodeo Finals on August 29 - 30, 2020 at the Mallet Arena & Event Center.

  Pay it Forward: Surprising Lubbock mother caring for children with medical conditions

For this week’s Pay It Forward, WesTex Federal Credit Union surprised one Lubbock mom. Laronda Nathan nominated her daughter, Briana Benson. Two of Briana’s children have heart conditions.

  S.T.E.A.M. Academy named in honor of Lubbock astronaut opens for inaugural year

Commander McCool, a graduate of Coronado High School, was the pilot of Space Shuttle Columbia, which was destroyed upon reentering the Earth’s atmosphere in February of 2003.

Back to School: preventing the spread of germs from school to home

As many students across the South Plains head home from their first day of school today, one Lubbock pediatrician shares tips on preventing the spread of germs from school back home.

Daybreak Today Monday Morning Brief

We're live with LISD as students return to school, Lazbuddie pushes back start date because of COVID, Lubbock reports 14 new virus cases

  Lazbuddie pushes back school start date after football player tests positive for COVID

The Lazbuddie Independent School District has pushed back its return-to-school date to Aug. 27 after a football player tested positive for COVID-19.

  Most students to attend in person as Frenship, LISD resume classes

Students, teachers and staff at schools across the South Plains will be headed back to class this week.